YUNSION: A One-Stop-Shop For All Your Bonding Needs

Clean Future not only got an insiders peak at Yunsion Manufacturing Facility but also met with Dr.Naval Tripathi, COO, Yunsion, India.

When was the idea Of Yunsion conceived?

Yunsion is well known brand in Chinese market and has been in existence for last seven years. We have focused on the electronic adhesive market in China and have achieved good results.

Three years ago, we entered the Indian market, focusing on the LED industry and today we have a impressive list of clients like Havells, Surya, Jaguar etc.

This year we will gradually enter the Indian Solar market as we are already supplying more than 300 tons of our adhesive range to Jinko Solar and Yingli in China.

Why did you chose adhesive/ bonding industry? Did the founders had a prior experience?

Yes, the founder Mr.David, has 15+ years of experience in the same domain plus we found gap in Indian market when we took into consideration factors like shelf life of adhesives (some have just 6 months), transit time from China etc. so we thought of manufacturing it in India itself so that we have more time at hand to sell the product and fulfill orders on demand.

Do you have a manufacturing facility in India?

Yes, we have a manufacturing plant at Greater Noida. Here we plan to manufacture Red Glue, which will makes us the very first company in India to do so. The other products from this facility would be solder paste, potting, flux etc.

What is your unique selling proposition as you say you have and believe in health competition?

Our products are technically at par with worlds best namely Dow Corning or Momentive but we offer a very competitive pricing.

Almost all our products are SGS’s RoHs and REACH certified, which complies with all the environmental certifications.

Some products have even obtained Underwriters Laboratories of the United States (UL) flame retardant certification too.

What is your current market share?

Honestly, if we see the global scenario we are still a newbie however if I look at segment wise break up say lighting industry in India I can safely assume that we command a 40% share and going forward we plan to capture at least 10% share of Indian solar industry.

Which market segment is driving your growth?

In past it was lighting industry but as we are now looking for volumes since we have set up manufacturing in India we feel solar will be the driving force in future. It will be a low margin game but has the potential to give us volume growth.

What is your ‘Go-To-Market’ strategy?

We have been participating in various industry events and through our products strength have been able to convince top three players of the industry to use our product ones done we use this as a credential to pitch other players.

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