On the last day of 2019, the Duke and Duchess of Cambridge announced the Earthshot Prize, an initiative designed to solve Earth’s greatest environmental problems before 2030.
It will be awarded to five people every year or groups a “prestigious prize” to support their efforts to address the challenges, over the next decade and will aim to provide at least 50 answers to some of the greatest problems facing the planet.
According to the Earthshot Prize website, the multimillion pound project will hold several events that will lay out a series of challenges focused on solving problems related to Earth’s climate, air pollution, and fresh water supply.
The prize, inspired by US president John F Kennedy’s ambitious “Moonshot” lunar programme and backed by Sir David Attenborough, promises “a significant financial award”, a statement said.
“The earth is at a tipping point,” Prince William said in a statement, “and we face a stark choice: either we continue as we are and irreparably damage our planet or we remember our unique power as human beings and our continual ability to lead, innovate and problem-solve.”
Reference- Royal Foundation PR, The Guardian, Futurism, Earthshot Prize website, TIME